The 2022 Subaru Love Promise Customer Commitment Award

The 2022 Subaru Love Promise Customer Commitment Award

We've been nationally recognized for our dedication to our customers and the Subaru Love Promise.

We're honored to receive the 2022 Subaru Love Promise Customer Commitment Award. This award nationally recognizes Subaru retailers who demonstrate excellence in all areas of customer-focused performance. It highlights exceptional customer service that builds lifelong relationships with Subaru owners.


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Subaru of Loveland dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Kids Pak , Loveland High School Athletics , Resurrection Christian Schools

Loveland Rotary Foundation , Colorado Eagles - Pot of Gold , Loveland Youth Athletics

McKee Medical Center Foundation

Did Subaru of Loveland go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Subaru of Loveland

Subaru and Subaru of Loveland believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Subaru of Loveland Loves Truscott - Gabby A

Continuing with the 2021-2022 Subaru Loves to Learn Adopt-a-School program, Subaru of Loveland collected clothing donations this Spring for local students. Last month we got to drop off the boxes at Truscott! This has been a great program, and we have loved working with the friendly faces on the Truscott Elementary staff to serve the students.

Truscott Elementary
Subaru of Loveland Loves Truscott

Sharing the Love- And Lunch! - Suzy G

Subaru of Loveland staff members were treated this week to a delicious lunch in celebration of yet another successful Share the Love event. Employees were joined by Tom and Corinne Carrigan of Loveland Rotary KidsPak, our hometown charity, for a fun celebration and a reminder that we really can do more good for our community when we work together toward a common goal. Subaru of Loveland is excited to present our 2021 donation to KidsPak and hear stories about how this partnership is making a positive impact on the lives of local students.

Sharing the Love- And Lunch!

Feeding students in Thompson Schools - Thomas A

KidsPak and Subaru of Loveland are now in the 8th year of partnering in feeding food insecure students in the Thompson School District. Share the Love money has provided over 371,000 meals since the program launched in 2013. KidsPak is a supplemental weekend food program for students in early childhood, middle and high school in Loveland and Berthoud Colorado. KidsPak bag contains six meals for the weekend. Subaru of Loveland provides a staff member who delivers a four school route each Wednesday in the school year. KidsPak and Subaru of Loveland created a unique challenge with the kickoff FOR Share the Love by creating a competitive pack between the Subaru sales team and teacher and administrators from Thompson Schools. Over the years each team has won 3 times with 600 bags being packed in less than 35 minutes on the showroom floor. KidsPak volunteers and friends of KidsPak have purchased over 37 new and used vehicles from Subaru in just the last four years. The good will developed by Subaru of Loveland has generated extensive positive community spirit. The importance of 371,000 meals to Thompson students over the years has created a learning opportunity for thousands of children that "ready to learn on Mondays.

Feeding students in Thompson Schools

Subaru of Loveland Supports LHS Basketball - Suzette G

We had an exciting moment this month in our ongoing partnership between Subaru of Loveland and LHS athletics! Subaru of Loveland donated an outback to raise money for our athletic department this basketball season. Students bought raffle tickets for a chance at a half court shot to win the car. And one of our students hit the shot to win the car! Check out the exciting video. LHS athletics is grateful for Subaru of Loveland's ongoing support of our local students.

Loveland High School

Cameron Peak Firefighters Honored - Chief Mark M

Subaru of Loveland wanted to honor the Cameron Peak firefighters for their hard work and dedication by bringing them portable chairs, water bottles, backpack coolers and blankets. Subaru of Loveland cannot thank these men and women enough for all the hours of hard work, perseverance and kindness.

Loveland Fire & Rescue Authority
Cameron Peak Firefighters Honored

Subaru of Loveland loves RCS- and it's mutual. - Brooke V

Resurrection Christian School in Loveland, Colorado depends on the generosity of the local community to deliver on its mission- to raise up students who are Boldly Christian, Academically Equipped, and Globally Prepared to make a positive impact on their local community, country, and the world. Subaru of Loveland's generosity has been seen across our campus, through gifts to our youth basketball camp, sports programs for kids of all ages, and our annual golf tournament that supports our athletics programs at the middle and high school level. Subaru of Loveland has also been a faithful sponsor of our annual gala; an event that raises funds to help provide tuition assistance to families in need and support for our teachers; both to retain current teachers by providing opportunities to obtain further education and to attract new teachers with these programs. They have also blessed our teaching staff with doughnuts and coffee on professional development days- a gift that truly brings smiles to the faces of our dedicated and sacrificial teaching staff. RCS is thankful for the partnership and love shared with us by Subaru of Loveland. The feeling is very mutual- RCS loves Subaru of Loveland. Thank you for your selfless and loyal support of our students, teachers and families!

Resurrection Christian School
Subaru of Loveland loves RCS- and it's mutual.

Promise Story - Tom C

Everyday as consumers we are inundated with information and NUMBERS. I would like to share a VERY IMPORTANT number that connects to Subaru of Loveland and their passion to feed food-insecure students in the Thompson School District...................321,483 meals provided to hungry kiddos.This represents seven years of SHARE THE LOVE results that provided KidsPak with $225,000. Each year Chris Gebhardt and his sales team shared information with hundreds of customers about hungry kids in Thompson. Over the years, they made a difference in providing weekend food to students. Thank you, Thank you to Subaru of Loveland for their compassion and empathy for our students. Bless them.

Loveland Rotary KidsPak
Promise Story

Here is a story from the Colorado Eagles - Gavin R

The Colorado Eagles and Subaru of Loveland have worked together for the past five years on the team's marquee fundraiser, The Pot of Gold. Annually, a Northern Colorado child with financial hardship created through medical issues is selected as a recipient of the St. Patrick’s Day themed, “Pot of Gold” game. Donations are collected from fans in attendance and game worn jerseys are auctioned to raise money for the beneficiary. In addition, the Eagles and Subaru of Loveland have partnered on the nightly chuck-a-puck promotion and asked fans to toss the foam pucks into the sunroof of a new Subaru vehicle where each puck generates a $100 donation to the family. This, coupled with the percentage of sales the month prior to the game from new vehicles sold, has contributed $7,500 annually to the recipient family. The Subaru of Loveland family by their generous financial contributions, marketing and involvement of personally sharing the story of these families in need have taken this community fundraising program to a whole new level.

The Colorado Eagles
Here is a story from the Colorado Eagles

Atticus' Story - Atticus H

Atticus joined the Therapy Services (hippotherapy) program at Hearts & Horses in April 2016 at the age of 9. Initially, he struggled with coordination, concentration, self-help skills, and communication due to his diagnosis of autism spectrum disorder. Over time his communication skills, balance and coordination improved to the point where he was able to 'graduate' from Therapy Services to our Interactive Vaulting Program. He now greets people appropriately, displays empathy for animals and is making new friends! Always willing to accept a new challenge, Atticus has even created some of his very own gymnastics routines to perform on his horse. Attached is a photo of Atticus on Zulu, our tallest horse at 17 hands! Thanks again for all you do to support Hearts & Horses! With gratitude, Jan

Hearts & Horses
Atticus' Story

Blue Star Fund - Allis G

With the support of Subaru of Loveland the McKee Wellness Foundation distributed $72,000 and acquired two matching grants to support just under $100,000 in veterans support programs in 2020. When 2020 took a turn in March everyone was left scrambling to find new support avenues and the Blue Star fund was able to step in for veterans across Northern Colorado. The emergency support grants through our partners at Front Range Community College and Larimer County Veterans Services help to bridge the gaps for veterans needing to pay rent, purchase laptops for school, fix devastating water damage, and navigate unexpected family changes. Having people and funds available to step in and say "we've got you!" - truly saved lives. Asking for help is a humbling experience and veterans have already sacrificed a great deal, being able to take care of our veterans in Northern Colorado would not be possible without the support of Subaru of Loveland. Pictured is a check to Vets4Life in part possible because of Subaru of Loveland - this check allowed over 30 veterans to access physical activity and community through CrossFit DNR. This community has embraced veterans and understands the physical and mental support that CrossFit and other activities provide veterans. Allis Gilbert Executive Director

McKee Foundation
Blue Star Fund